SEO (Search Engine Optimization) is not just about keywords — it's a structured approach to improving your website’s content, code, and design to rank higher in search engines and bring more sales.
1. Technical SEO Audit
- Check robots.txt and sitemap.xml files
- Measure site speed and performance
- Fix duplicate pages
- Use unique meta titles and descriptions
2. URL Structure and SEO-Friendly Links
- Readable URLs (e.g. /catalog/bags)
- Use keywords in URLs
- Add hreflang tags for multilingual support
3. Keywords and Content
- Use keyword tools like Google Planner or Ubersuggest
- Write helpful, human-readable content
- Include keywords in H1/H2 and product descriptions
- Maintain a blog or article section
4. Mobile Optimization
- Responsive design
- Easy navigation on smartphones
- Fast mobile loading speed
5. Internal Linking
- Link between categories, articles, and products
- Add related products
- Use breadcrumb navigation
6. Image Optimization
- Add alt tags with keywords
- Compress images and use WebP format
- Implement lazy loading
7. Core Web Vitals
- LCP (Largest Contentful Paint)
- FID (First Input Delay)
- CLS (Cumulative Layout Shift)
8. Local SEO
- Display your business address and hours
- Set up a Google Business profile
- Collect customer reviews
📈 Want to Improve Your Rankings?
SOLLER.LV will help you audit your site and implement best SEO practices tailored to your business.
📧 info@soller.lv | ☎️ 27463463